Last week, I posted a video that I was very proud of. I had thought about it for a little over a month, tested out the concept on a Twitter thread, and took my time writing it. It was something I felt very passionate about and felt that many people needed to hear.
The response I got was disappointing, to say the least.
As has happened to me on a few occasions, people latched on to the framing device of the video and not the point of the video itself. Ire welled up over the title and thumbnail, so much so that the whole reason for making the video was lost on many people (and ironically, the point I set out to make was manifested.)
Despite being very popular, I would consider Thursday’s video a disaster. And I hope we can all learn from it.